Kemo
10-21-2015, 04:16 PM
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Last night, we reported on the initial hourly Raw viewership for this past Monday night, which was up slightly from last week. That seemed like good news in and of itself, but given the increased star power, it had to be disappointing. Since then, more information has come out, and it’s not good.
First, at F4WOnline, Dave Meltzer reported that the average viewership across the full three-plus hour show was 3.35 million. That’s up just 80,000 viewers from last week’s 3.27 million viewers, which was the lowest non-holiday viewership since 1997.
It gets worse.
PWTorch’s James Caldwell reported the actual Raw rating (percentage of homes with USA Network watching Raw) as 2.21, down from about 2.3 to 2.35 the last couple weeks, The increased viewership means there were slightly more viewers per home but less homes were watching. This tied the Christmas Eve 2012 show as the lowest rated edition of Raw since September 8, 1997, which was Raw’s return after being off for two weeks due to U.S. Open tennis. That’s with Steve Austin, Ric Flair, Shawn Michaels, The Undertaker, and Brock Lesnar on the show, though they were not promoted nearly as well as they could be.
Even with the relative lack of promotion, it’s incredibly concerning that there were actually less homes tuned into Raw this week and the overall viewership barely went up. A wakeup call for WWE must be due soon.
Last night, we reported on the initial hourly Raw viewership for this past Monday night, which was up slightly from last week. That seemed like good news in and of itself, but given the increased star power, it had to be disappointing. Since then, more information has come out, and it’s not good.
First, at F4WOnline, Dave Meltzer reported that the average viewership across the full three-plus hour show was 3.35 million. That’s up just 80,000 viewers from last week’s 3.27 million viewers, which was the lowest non-holiday viewership since 1997.
It gets worse.
PWTorch’s James Caldwell reported the actual Raw rating (percentage of homes with USA Network watching Raw) as 2.21, down from about 2.3 to 2.35 the last couple weeks, The increased viewership means there were slightly more viewers per home but less homes were watching. This tied the Christmas Eve 2012 show as the lowest rated edition of Raw since September 8, 1997, which was Raw’s return after being off for two weeks due to U.S. Open tennis. That’s with Steve Austin, Ric Flair, Shawn Michaels, The Undertaker, and Brock Lesnar on the show, though they were not promoted nearly as well as they could be.
Even with the relative lack of promotion, it’s incredibly concerning that there were actually less homes tuned into Raw this week and the overall viewership barely went up. A wakeup call for WWE must be due soon.